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We are a small New Zealand owned and operated business that delivers premium, natural merino baby sleepwear for all newborn babies. We're a team of innovative individuals, that just happen to be related. Our goal is to create quality, functional merino wool sleepwear for your baby.

Baby Caterpillar was launched in August 2007, when a need was seen in the newborn baby clothing market for better solutions to sleeping products, and it has now become a leading destination for online, quality baby merino shopping.

We aim to design only timeless pieces with simple silhouettes and functions, rather than passing trends. Through the years we have stayed true to our core values and while we work hard, every day we still love what we do.

A commitment to exceptional quality and excellence - striving for the best, each and every time.
Help educate new parents on the benefits of sleeping newborn babies in merino.

Support local - Make sure all our products continue to be designed and made in New Zealand, using, where possible, New Zealand suppliers.

Design all our sleepwear products to be simple yet functional

"Baby Caterpillar believes that merino wool is as close to nature as your newborn will get when it comes to clothing options. Therefore by creating our range of merino wool essentials for baby, we feel we are giving you the chance to share our vision"

Our sleepwear collections are designed to give your little ones a safe, snug and natural nights sleep. The collection features timeless pieces designed with function and longevity in mind, meaning they’re made to look as good today as they will in years’ to come thanks to our high-quality, Australian made merino wool, classic styles and sustainable production processes.

All our sleepwear essentials are manufactured exclusively in New Zealand and are incredibly well made. By keeping our operation local we are able to keep control of our high-quality standards while providing exceptional customer service and great value. Our designer has over 49 years experience in the field and guarantees the quality of each and every Baby Caterpillar product.

Our commitment to quality means that you can trust that not only will your baby have the best natural nights sleep, but you will get a long-lasting quality that is easy to care for.  Better for baby and better for the planet.

our merino wool

About Us